Privacy Policy

Effective Date: January 1, 2026

DSP Theory (“we,” “us,” or “our”) is committed to protecting your privacy and handling your information with care and discretion. This Privacy Policy outlines how we collect, use, and safeguard information obtained through this website.

1. Information We Collect

We collect only the information necessary to operate our website and respond to inquiries.

Information you provide voluntarily may include:

  • Name

  • Email address

  • Phone number

  • Company name

  • Project or inquiry details

Information collected automatically may include:

  • IP address

  • Browser type and device information

  • Pages visited and general usage data

This information is used to understand how the site is used and to improve performance.

2. How We Use Information

We use information to:

  • Respond to inquiries and communicate with you

  • Evaluate potential engagements

  • Improve our website and services

We do not sell or monetize personal information.

3. Information Sharing

We do not share personal information with third parties except:

  • When required by law

  • To protect our rights or prevent misuse

  • With trusted service providers (e.g., hosting, analytics) who support website operations under appropriate confidentiality obligations

4. Cookies and Analytics

This website may use cookies or similar technologies to improve user experience and understand site usage. You can manage or disable cookies through your browser settings.

5. Data Security

We take reasonable administrative and technical measures to protect your information. While no system can guarantee absolute security, we take care to use reputable platforms and standard protections.

6. Data Retention

We retain information only as long as necessary to:

  • Respond to inquiries

  • Maintain business records

  • Comply with legal obligations

7. Third-Party Links

This website may include links to external sites. We are not responsible for the privacy practices or content of those sites.

8. Your Privacy Rights

California Residents (CCPA/CPRA)

If you are a California resident, you have the right to:

  • Request access to personal information we have collected

  • Request deletion of your personal information

  • Request correction of inaccurate information

  • Opt out of the sale or sharing of personal data (note: we do not sell personal data)

To exercise these rights, please contact us using the information below.

European Economic Area / UK (GDPR)

If you are located in the EEA or UK, you have the right to:

  • Access your personal data

  • Request correction or deletion

  • Restrict or object to processing

  • Request data portability

Our legal basis for processing personal data is typically:

  • Legitimate interest (responding to inquiries, operating the website)

  • Consent (where applicable)

9. International Data Transfers

If you access this website from outside the United States, your information may be transferred to and processed in the United States. By using this site, you consent to this transfer.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted here with an updated effective date.

11. Contact

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us through the information provided on this website.